michelle segar, phd,

Michelle Segar, PhD, MPH, MS is a best-selling author and sustainable behavior change scientist where for decades, she has been a recognized pioneer and leading authority. Because of her comprehensive and artisanal approach to creating sustainable behavior change related to healthy lifestyles and well-being, global organizations bring her in to to accelerate and sustain outcomes. She directs the University of Michigan's Sport, Health, and Activity Research and Policy Center.

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patient experience

healthcare

Have you ever wondered why knowing what behaviors to change, and even wanting to change them is not sufficient for creating sustainable self-care behaviors like exercise and getting more sleep? For over 24 years, Dr. Michelle Segar has been conducting focused research on and directly helping individuals, professionals, and organizations bridge this gap through her unique integration of leading-edge science, lifestyle coaching, curriculum development and evaluation, and direct-to-consumer marketing. She has implemented her teachings at Corporations, Healthcare Organizations, and shows individuals how to independently sustain change behavior.

Michelle Segar, PhD, MPH, MS, bestselling author of No Sweat, how the simple science of motivation can bring you a lifetime of fitmess, and sustainable behavior change scientist, directs the University of Michigan’s Sport, Health, and Activity Research and Policy Center. Having translated science into sustainable behavior change messages and programming for decades she is a recognized pioneer and leading authority in this field. (See featured peer-reviewed publications and national media listed below.)

Because of her comprehensive and artisanal approach to creating sustainable behavior change related to healthy lifestyles and well-being, global organizations bring her in to make sure they understand the core science and approach to accelerate and sustain outcomes. Her prestigious list of clients include Adidas, Anytime Fitness, Beaumont Health System, EXL, Google, Harvard Medical School, Kaiser Permanente, National Business Group on Health, PepsiCo, and Walmart.

Dr. Segar is a NIH-funded researcher and she holds a doctorate in Psychology (PhD), a master’s degree in Health Behavior/Health Education (MPH), and a master’s degree in Kinesiology (MS) from the University of Michigan.

Her science-based, call-to-actions for “health promoters should stop promoting health” and to “rebrand health as well-being” have been changing policies, programs, and practice across the healthcare, wellness and fitness industries, and her work is being used within corporate health and well-being programs, patient counseling and health coaching protocols, social-media based fitness apps and programs, diabetes prevention programs, allied health and medical school curriculum, and fitness club onboarding and customer experience.

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